Work / Kinetic type

Title

Three words, cut to a beat.

TitleKinetic type. Three words, cut to a beat.
00:00:00:00
Title
Brief
A title sequence where the pacing carries the meaning.
Our role
Typography, animation.
Deliverables
One 8-second title.
Outcome
Self-initiated. There is no client on this one.

Worth looking for

  • Each letter rises out of its own mask, a couple of frames behind the last one.
  • The cuts land on the beat, so the short word gets as much screen time as the long one.
  • Step through it with the arrow keys to see how few frames each move takes.

What are you making?

A few lines about it is plenty. We read everything that comes in.

“An artist cannot fail; it is a success to be one.”